Where A-Players Thrive.
We're an employee-owned, vertically-integrated builder of some of America's most popular health & wellness brands.
With over 1,200 team members dedicated to improving the lives of people and their pets, we create best-in-class products that bring health and happiness.
Our creative content educates the world on making smarter health choices, while the brands we own generate over $1 billion of revenue annually.
We're Looking For A: Senior Story Producer to write, direct, and produce direct response video ads that acquire new customers across FB/IG, YouTube, TikTok and other social channels for brands that sell supplements, pet food, and beauty products directly to consumers.
Location: Woodland Hills, CA (Hybrid)
What You'll Be Doing:
Oversee the creative execution of short-form and long-form marketing videos using a data-driven, test-and-learn approach across the entire project lifecycle, from ideation to testing and optimization.
Conceptualize new angles, write scripts, oversee on-set execution, and supervise editors on final edits and deliveries to media buying team(s).
Conduct documentary-style, on-camera interviews that elicit pithy compelling responses from brand "gurus" and customers (ie testimonials) and other on-camera talent.
Work with videographers to gather video assets (i.
e.
identify needed video cover, set-up locations and direct videographers to shoot b-roll).
Analyze performance data, and use data to create incremental video optimizations that scale.
Become specialized in at least one brand and/or multiple offers and own Storyteller's creative contributions to those brands/offers
Informally mentor/manage a junior story producer and improve their creative output
Own communications between Storytellers and external stakeholders regarding testing pipeline and prioritization for offers you own.
Regularly report on brand/offers performance to ACD and/or CD
Preferred Qualifications (Note: These are preferred and not required.
We strongly encourage you to apply even if you don't tick ALL of these boxes.
):
Exceptional non-fiction storytelling skills (ie broadcast journalism, documentary filmmaking).
Exceptional copywriting skills
Mastery of on-set creative leadership
Ability to formulate strategies on how to market health and wellness products in fresh, creative and different ways.
Deep understanding of digital mediums.
A highly creative self-starter who can work both independently and collaborate well with different teams
Ability to work in a fast-paced and ever-changing environment
Management and mentorship experience with evidence of success
5-7 years writing & directing in a visual medium
8-10 years experience writing & directing in a visual medium, ideally with some advertising/marketing experience and management experience preferred
Bachelor's Degree in Writing, Film, or a related field preferred
Golden Perks & Benefits:
Health and Happiness: Enjoy 100% employer-paid medical, dental, and vision insurance.
Get 75% premium coverage for dependents.
Become an Owner: Join our Employee Stock Ownership Plan and be a part owner of Golden Hippo.
Boost Your Savings: Maximize your retirement with a generous 401K Plan and company matching up to 3.
5%.
Stand Out, Get Rewarded: Excel and be recognized through our KPI Bonus, Win of the Week, Spot Bonus, and Shoutouts Program.
Flexibility at Your Fingertips: Work on your terms with flexible arrangements for most positions.
Skyrocket Your Career: Unleash your potential with unlimited room for professional growth.
Thrilling Events Await: Exciting virtual and in-person events that redefine fun.
The anticipated salary range for this position is $100,300-$133,800, plus annual & monthly KPI bonus potential.
Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geographical location.
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COM) or through our internal Applicant Tracking System, Greenhouse.
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com to verify its validity.
*
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